Jeff Sauer – FB Ads Complete Data Master Package

It seems like every Facebook marketer on the planet is pushing their “Double-Comma Award Winning” funnel as the ultimate solution to your problems.

Now, I’ll admit, I’ve bought into the funnel fallacy in the past.

Yet, here’s the problem. The one-funnel-for-all strategy assumes everyone in your audience will follow a similar path to purchase. It’s a buy-or-die mentality.

And when you use this approach, most of your leads lose interest quickly, which means your conversions become more expensive.

So what’s the alternative to a single-path funnel philosophy?

Focus on matching your marketing tactics to the content in your ads, and help people have a positive experience with your brand.

Giving your audience a positive interaction with your brand allows you to keep the line of communication open (at a low cost) as that audience continues to engage with your ads and content.

Armed with the knowledge you’ve gained today, you have some choices when it comes to advertising on Facebook in 2020 and beyond.

• You can take what you’ve learned today, and try to fill in the gaps… spending weeks and months of your advertising budget in hopes of putting all the pieces together.

• You can hire an expensive agency (that hasn’t done the research or compiled the resources for you that I have) to manage your Facebook Ads account

• You can ignore the information I’ve shared… and continue to pull the lever on the Facebook Ads slot machine, hoping eventually Facebook will deliver you results before your budget runs out.

OR you can:

• Become an early adopter of a research-based methodology,

• Follow a step-by-step system,

• And get access to a library of resources…

That will combine to give you the edge on Facebook Ads headed into 2020 and beyond.

Here’s exactly what you’re going to experience inside FB Ads Mastery: